“WITH GREAT POWER THERE MUST ALSO COME GREAT RESPONSIBILITY!”

May 30, 2015

Are architects celebrities? Are they rock stars? Do “Starchitects” exist amongst mere mortals?

Years back at UCLA, I attended a lecture by Pritzker Prize, Dutch architect Rem Koolhaas (my Harvard professor). Endless crowds lined up all day in advance for the evening performance. Upon opening the doors, the large auditorium was full in seconds. The organizers opened up two additional auditoriums with the lecture to be broadcast on screens. All this, and masses of people still could not fit in the venues. Front row: Brad Pitt, Martha Stewart, Dianne Keaton, Michael York, Vidal Sassoon, and other design fans and fanatics.

HEATHERWICK DESIGNS EVERYTHING

May 18, 2015

Architecture companies that do more than architecture impress me.

I don’t mean the firms that provide additional services like interior design, landscape design, master planning, and/or graphic design. If you are a Design (with a capital “D”) driven company, than your field of Architecture (with a capital “A”) should inherently include such endeavors.

The recent passing of Michael Graves brings to mind how inspiring it is when an architect evolves and branches out, elevating his talent beyond the category of “building design,” which sometimes sounds like creating a mundane parking structure or coordinating an air conditioning system. Mr. Graves launched a Post-Modern movement of designing for all functions, for all people, at all scales. (Teapot, anyone?)

ARCHITECTURE IS

April 18, 2015

Architecture is not a painting because it is three-dimensional. Architecture is not sculpture, because it is more than an object that you engage by walking around, at an imaginary perimeter. Akin to installation and experiential art if it was permanent, architecture is a space and a place that one moves through in time—maybe once, maybe over and over again.

Architecture is a journey and a work of art that exists to attract and serve. Architecture has beauty, has form, and has function.

MODERN FOR THE MASSES

April 10, 2015

It started with an idea that the essential qualities of luxury modern residences could be delivered to the mainstream marketplace at affordable prices.

Custom modern residences are evident throughout California, but what average American family can afford such homes ranging from a few million dollars to upward of $20 million? On the other hand, affordable tract housing proliferate our suburbs, but do these faux-Mediterranean-Spanish-inspired stucco boxes have architectural integrity, relevance and merit?

DON’T CALL IT A MALL

April 1, 2015

In February, architectural giant Jon Jerde passed away and the profession lost one of its giants.

Over twenty years ago, I won my first international architectural competition: the redesign of the pier and waterfront for Hermosa Beach, California. Led by The American Institute of Architects, the committee that selected me was shepherded by legendary architect, educator and community leader, Charles Moore.

The media believed that being awarded this civic commission, my first large scale project, Mr. Moore was “handing his baton” to this young architect.

Me. I was not even 30.

. . . IS IN THE DETAILS

March 30, 2015

Jaguar, the stylish automotive company, has a new campaign: The Devil is In The Details.

This catch phrase that we often throw around is actually a derivative from an original quote, “God is in the details.” Most people don’t know about the architectural roots of this popular saying. The New York Times credits it to master architect Ludwig Mies van der Rohe (1886-1969), a German-born titan of Modernism who pioneered Minimalism and is ensconced in the profession’s pantheon along with Frank Lloyd Wright and Le Corbusier.

And as if Mies needed any more help securing a place in our lexicon, he is also famously known for another popular quote among architects and the public in general: “Less is More.”

© Poon Design Inc.